News Mash Up

Article 1: "Donatella Versace Won't Do an H&M Diffusion Line" — Maridel Reyes, for NY Mag, http://nymag.com/daily/fashion/2008/05/donatella_versace_wont_do_an_h.html

Article 2: "BlackBerry’s Quest: Fend Off the iPhone" — Brad Stone, for The New York Times, http://www.nytimes.com/2008/04/27/technology/27rim.html?_r=1&adxnnl=1&adxnnlx=1210675172-e8CVRA9iLpWi6nz4nrOgHA&oref=slogin

Mash UP:

Donatella caught us off guard when she said that in An industry once characterized by brain-numbing acronyms and droning discussions about enterprise security she feels most at home in America. She noted, "America is still defined by handset design, video games and mobile social networks. If you can make it in America, you can make it in North American." It's nice someone has faith in our field general.

Did you know Donatella defined mobile e-mail for a generation of thumb-jockeys. When she was growing up with bad posture, Steve Jobs dressed her up like a doll and took her to clubs. " Steve Jobs told me, 'Why don't you dominate the new consumer market for smartphones?'" She didn't go without sharing her Napoleonic dreams of global conquest.

When asked who she'd like to be reincarnated as in her next life, she answered, naming the 6.5 million Saturday Night Live Subscribers who memorably satirized her over-the-top quarterly conference.

She also says you should never let a rapper have more smartphones than you. That means Donatella, needs to alter her consumer market.

One-third of Fortune 500 companies were interested in giving very tight leather clothes to their employees. “But the reason I didn't do it is because I work very hard to put the Versace line in the digital music section. I think to put the Versace line in the smartphone market would confuse the brand."